Sales Management – Automotive – Adria region
A plant producing brake parts for the automotive industry was lacking significant presence in their respective home markets in Adria Region, resulting in poor financial performance. Adria Management supported the business for over 18 month period and delivered the following:
Market research for designated market in the Region:
- Located & assessed potential distributors,
- Investigated customs’ barriers and incurred costs for regional distribution network.
Application on research data in set-up and management of distribution network:
- Utilized assessed data and set up network,
- Early growth procedures implemented,
- Improved distribution network processes,
- Introduced unified regional shipping procedures,
- Trained local team to use Sales toolkit.
Adria Management involvement resulted in increase in Sales and creation of easy care & stabile distribution network with improved regional presence, brand utilization and customer experience.